Zynga, looking beyond Facebook, to launch its own game platform

http://latimesblogs.latimes.com/entertainmentnewsbuzz/2011/10/zynga-gaming-platform-facebook.html

Social games juggernaut Zynga Inc. has announced a slew of new products aimed at diversifying its business beyond Facebook and reaching even more consumers than the 142 million people who currently play its games.

In its first major announcement since declaring in July its intent to go public, the San Francisco company said Tuesday that it plans to launch a site separate from Facebook where players can congregate and play its games.